Privacy Policy for Customers

This policy applies to the services and operations of Siam Show Entertainment Co., Ltd. (the “Company”), which includes the shows and websites under the names Siam Dragon Cabaret Show and Chiang Mai Cabaret Show, accessible via www.siamdragonshow.com and www.chiangmaicabaretshow.com.

The Company values the protection of your personal data. This privacy policy describes our practices regarding the collection, use, or disclosure of personal data, including the rights of data subjects under the Personal Data Protection Act.

Collection of Personal Data

We will collect personal data that we receive directly from you through the following channels:

  • Membership registration
  • Telephone
  • Email
  • Facebook Login
  • Google Login

Types of Personal Data Collected

Personal data such as name, surname, age, date of birth, nationality, national ID number, passport number, etc.

Contact information such as address, telephone number, email, etc.

Account information such as user account, usage history, etc.

Proof of identity such as a copy of a national ID card, a copy of a passport, etc.

Transaction and financial information such as order history, credit card details, bank accounts, etc.

Technical data such as IP address, Cookie ID, website usage history (Activity Log), etc.

Other information such as photos, videos, and any other data considered personal data under the Personal Data Protection Act.

Minors

If you are under 20 years of age or have legal limitations, we may collect, use, or disclose your personal data. We may require consent from your parent or guardian, or as permitted by law. If we discover that personal data has been collected from a minor without parental or guardian consent, we will take steps to delete that information from our servers.

How We Store Personal Data

We store your personal data in both paper and electronic formats.

We store your personal data at the following location:

  • Our company's server in Thailand

Processing of Personal Data

We will collect, use, or disclose your personal data for the following purposes:

  • To create and manage user accounts
  • To deliver products or services
  • To improve products, services, or user experience
  • For internal company management
  • For marketing and promotional activities
  • For after-sales service
  • To collect feedback
  • To process payments for products or services
  • To comply with our Terms and Conditions
  • To comply with laws and regulations of government agencies

Personal Data Retention Period

We will retain your personal data for the period necessary while you are a customer or have a relationship with us, or for as long as necessary to fulfill the purposes related to this policy. It may be necessary to retain it thereafter if required by law. We will delete, destroy, or anonymize your data when it is no longer needed or at the end of the retention period.

Rights of the Data Subject

Under the Personal Data Protection Act, you have the following rights:

Right to withdraw consent: If you have given consent for us to collect, use, or disclose your personal data, whether given before or after the effective date of the Personal Data Protection Act, you have the right to withdraw your consent at any time.

Right to access: You have the right to access your personal data under our responsibility and request that we provide you with a copy, as well as disclose how we obtained your personal data.

Right to data portability: You have the right to receive your personal data in a format that is readable or usable by automated tools or devices, and to request that we send or transfer the data in such format to another data controller automatically, where technically feasible.

Right to object: You have the right to object to the collection, use, or disclosure of your personal data at any time if it is done for our legitimate interests or those of another person or legal entity, within a scope you can reasonably expect, or to carry out a mission for the public interest.

Right to erasure/destruction: You have the right to request the deletion or destruction of your personal data or to make it anonymous if you believe it has been collected, used, or disclosed unlawfully, or if we no longer need to retain it for the purposes stated in this policy, or when you have exercised your right to withdraw consent or object.

Right to restriction of processing: You have the right to request a temporary suspension of the use of your personal data while we are reviewing your request for rectification or objection, or in other cases where we no longer need the data but you request suspension instead of deletion.

Right to rectification: You have the right to correct your personal data to be accurate, current, complete, and not misleading.

Right to lodge a complaint: You have the right to complain to the relevant authorities if you believe the collection, use, or disclosure of your personal data violates or does not comply with applicable laws.

You can exercise your rights as a data subject by contacting our Data Protection Officer using the details at the end of this policy. We will inform you of the outcome within 30 days of receiving your request. If we deny the request, we will provide the reason for the denial through channels such as SMS, email, telephone, or letter.

Cookies

To enrich and enhance your user experience, we use cookies or similar technologies to improve access to our products or services, provide appropriate advertising, and track your usage. We use cookies to identify and track website visitors and their access preferences. If you do not want cookies placed on your computer, you can set your browser to refuse cookies before using our website. For more details, please read our Cookie Policy.

Security of Personal Data

We will maintain the security of your personal data in accordance with the principles of confidentiality, integrity, and availability to prevent loss, access, use, alteration, or disclosure. We will also implement security measures for personal data, covering administrative, technical, and physical safeguards regarding access control.

Personal Data Breach Notification

In the event of a personal data breach, we will notify the Office of the Personal Data Protection Committee without undue delay and, where feasible, within 72 hours of becoming aware of it. If the breach is likely to result in a high risk to your rights and freedoms, we will notify you of the breach and remedial measures without undue delay through channels such as our website, SMS, email, telephone, or letter.

Changes to the Privacy Policy

We may amend this policy from time to time. You can find the revised terms and conditions of this policy on our website.

This policy was last updated and is effective from June 12, 2025.

Privacy Policies of Other Websites

This privacy policy applies only to the offering of products, services, and use of our website for our customers. If you visit other websites, even through our website's channels, the protection of personal data will be subject to the privacy policy of that website, with which we are not affiliated.

Contact Details

If you wish to inquire about this privacy policy, including exercising your rights, you can contact us or our Data Protection Officer as follows:

Data Controller

Siam Show Entertainment Co., Ltd.

12 Huay Kaew Rd., Chang Phueak, Mueang Chiang Mai, Chiang Mai 50300

Email: contactus@siamdragonshow.com

Websites: www.siamdragonshow.com, www.chiangmaicabaretshow.com

Phone: 052 000 873